"Woodstock Ventures, Inc" 1969...

On August 15, 1969, at a farm in Bethel, 
New York, the three-day legendary music festival, known today as Woodstock, 
kicked off with around a half a million 
people in attendance.
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Michael Lang, Artie Kornfeld, John Roberts, and Joel Rosenman formed the group “Woodstock Ventures, Inc,” 
and began planning the legendary event.
Originally, the event was supposed to be held in Wallkill, New York, 
but town officials were unsure of the outcome of having such a festival, 
so they backed out.
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Just a month before the festival, a farmer offered to rent a portion 
of his farm in Bethel for the festival. Originally, Woodstock was 
supposed to be a paid event. However, due to logistical problems, 
the investors decided to make the event free. 
At the time, only about 50,000 people were expected.
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However, with an all-star lineup of artists such as Jimi Hendrix, 
Joe Cocker, Santana, Jefferson Airplane, Creedence Clearwater Revival, 
Janis Joplin, The Grateful Dead, The Who, The Band, and many others, 
people flocked to the festival in masses.
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In addition to the legendary musicians who were in attendance, 
Woodstock is also remembered for the massive amount of sex and hallucinogenic drugs that were engaged in during the festival.
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Many theorize that the concert was so popular because of its 
time and place. 
Social Rights movements and Vietnam War protests were a constant 
during 1969, and many people needed a space where they could relax, 
do whatever they wanted, and enjoy legendary music. 
Woodstock was just the place for them.
History In Pictures
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